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Title: |
Ticket Operations & Sales Management in Sport |
Search Result:
| By (author): |
James Reese |
| ISBN10-13: |
1935412205 : 9781935412205 |
| Format: |
Paperback |
| Size: |
255x180mm |
| Pages: |
198 |
| Weight: |
.358 Kg. |
| Published: |
Fitness Information Technology (US) - March 2012 |
| List Price: |
53.99 Pounds Sterling |
| Availability: |
Temporarily Out of Stock, more expected soon
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| Subjects: |
Economics : Business & management |
| In what promises to be one of the most current and comprehensive textbooks on the topic of ticket operations and sales management, James T Reese and a collection of academicians and practitioners provide insight, practical tips, and first-hand accounts of what it takes to excel in this growing and ever-changing industry. Chapters will cover topics such as customer service, sales, pricing, distribution, the secondary ticket market, and new ticketing technology. |
| Table of Contents: |
| Foreword; Ticket Operations History & Background; Ticketing Technology; Customer Service & Customer Relationship Management (CRM); Priority Systems; Ticket Pricing; Ticket Sales Process; Ticket Distribution; Secondary Ticket Market; Legal Aspects of Ticket Operations; Policy Development; Internships & Job Preparation; Securing a Job in Ticket Operations or Ticket Sales; Index. |
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