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Publisher : MASCOT BOOKS, INC
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Number of Titles Found: 7
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| Title: Game Changer |
| Sub-title: The Story of Pictionary and How I Turned a Simple Idea Into the Bestselling Board Game in the World |
| By (author): Rob Angel |
| ISBN10-13: 1643074970 : 9781643074979 |
| It all began with one small step. Game Changer is the story of how a twenty-three-year-old waiter from Seattle had the outrageous dream of beating industry giants Milton Bradley and Mattel at their own game. With no experience, Rob Angel used his guts, drive, and intuition to create one of the most beloved board games of all time: Pictionary. Rob did it his way. He produced the first 1,000 games by hand in his tiny one- bedroom apartment, disrupted the market by selling to nontraditional retail outlets, and did countless demonstrations at the bottom of the escalator at Nordstrom" "a store with no game department. Anything to succeed. Getting there wasn't easy; Rob had to navigate his way through production mishaps, cash flow troubles, and countless copycats trying to scratch their way past Pictionary. Still, within three years, Pictionary became the bestselling board game in North America, and shortly after, the world. When Mattel acquired Pictionary in 2001, a staggering 38,000,000 games had been sold in 60 countries. In Game Changer, Rob shares the remarkable inside story of taking Pictionary from simple idea to iconic global brand by breaking rules and breaking records, never giving up or giving in, and working harder when most would walk away all while having the time of his life. Candid and compelling, Game Changer is as much a captivating memoir as it is a blueprint to personal and professional success. |
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Pages: 312
Size: 229x152mm
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| Published: Mascot Books, Inc - June 2020 |
| Format: Hardback |
| Subjects: Individual actors & performers : Biography: arts & entertainment : Entrepreneurship : Board games |
| List Price: 28.99 Pounds Sterling |
| Availability: In Stock
Qty Available: 74 |
| Title: 1 of: 7 |
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| Title: Look What Kate Can Do |
| Sub-title: One Hand Works as Well as Two |
| By (author): Katie Leatherwood, Paul Leatherwood |
| ISBN10-13: 163177171X : 9781631771712 |
| Kate was born with symbrachydactyly, a big word for upper limb differences. How does a little girl feel about growing up with one hand? How does she answer peoples questions? Heres Kates story in her own words. |
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Pages: 38
Size: 254x203mm
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| Published: Mascot Books, Inc. - March 2018 |
| Format: Hardback |
| Subjects: Children's / Teenage fiction & true stories |
| List Price: 15.99 Pounds Sterling |
| Availability: In Stock
Qty Available: 3 |
| Title: 2 of: 7 |
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| Title: Marketing to the Entitled Consumer |
| Sub-title: How to Turn Unreasonable Expectations into Lasting Relationships |
| By (author): Nick Worth, Dave Frankland |
| ISBN10-13: 1684015596 : 9781684015597 |
| Now more than ever, marketers face a paradox. Consumers expect your brand to know who they are, what they want, and why and to deliver results at the exact moment they're needed. But the seemingly never-ending stream of advertisements and inbox clutter makes many resent everything marketers do. In this environment, traditional approaches just wont cut it. Marketing to these entitled consumers requires a new strategy: consumer-first marketing. And this book is the first to lay out how to do it. Based on focus groups and survey answers from real consumers, combined with the authors experience with hundreds of different brands, Marketing to the Entitled Consumer shows you exactly how to apply consumer-first marketing in your organization. Youll learn which data to collect -- from purchase histories to pollen counts -- and how to deploy it consistently across online, mobile, and real-world channels. Youll master the art of building meaningful consumer connections with the three Rs: reciprocal value, relevance, and respectful empathy. Youll even get instructions on how to win over your fellow marketers and the rest of your company. Marketing to the Entitled Consumer features practical case studies from dozens of marketing practitioners and thought leaderslearn how a clothing retailer, a self-storage company, and a European department store all personalized their marketing outreach strategies to suit their individual customers and how those changes maximized company growth. Read the book that the legendary marketing thinker Don Peppers called a warning shot across the bow of traditional marketing. Then get to work. Your entitled consumers are ready for a new approach ... are you? |
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Pages: 304
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| Published: Mascot Books, Inc - October 2018 |
| Format: Hardback |
| Subjects: Sales & marketing |
| List Price: 25.99 Pounds Sterling |
| Availability: In Stock
Qty Available: 2 |
| Title: 3 of: 7 |
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| Title: Ordinary Magic |
| By (author): Cameron Powell |
| ISBN10-13: 1684017572 : 9781684017577 |
| A terrifying diagnosis. An unbreakable bond. And one unforgettable journey. Cameron Powell has always struggled with goodbyes. On the day his marriage ends, he finds out his mothers cancer has returned -- and this time there may be no escape. Faced with the prospect of more chemo and surgery, his German-born mother, Inge, vows to conquer a 500-mile trek across Spain, and Cameron pushes aside his fears to walk by her side. Joined by a misfit band of adventurers -- a politically incorrect Spaniard, a theatrical Frenchwoman, a teenager whos never been far from home -- Cameron and Inge write a fierce and funny travelogue about the rocky heights and hidden valleys of the Camino de Santiago. But the hardest stretch comes three years later, when Inges health declines -- and Cameron, ready or not, must accept the challenge to remain as present to his mother as he can. As their journey shrinks to the room around a hospice bed, Cameron begins to record, in their blog, his real-time impressions of lifes most difficult voyage. The result is one of literatures epic love letters (Julia Scheeres, Jesus Land). Propelled by the searing immediacy of his own fear and sadness, this deeply-felt memoir opens up new insight into what it means to be a man, and takes us -- with wisdom, humour and an overflowing tenderness -- into one of the most challenging journeys true friends can ever take. If you like candid motherson relationships, humorous tales from the trail, and in-the-moment insights on living a life of purpose, then youll love this luminous, inspirational true story about pilgrimage, presence, and letting go. |
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Pages: 223
Size: 235x160mm
Illustrations: b/w photos
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| Published: Mascot Books, Inc - January 2018 |
| Format: Hardback |
| Subjects: Autobiography: science, technology & medicine : Memoirs |
| List Price: 20.99 Pounds Sterling |
| Availability: In Stock
Qty Available: 7 |
| Title: 4 of: 7 |
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| Title: The Voyage |
| By (author): Douglas Falk |
| ISBN10-13: 1645430383 : 9781645430384 |
| John Wilander finds himself reluctantly drawn to an ambitious investigation of a clandestine theory - lured into the rabbit hole by his enigmatic new friend from Stockholm University, the privileged William Milton. William is intensely determined to exhume the mother of all conspiracy theories from its dormancy and usher in the renaissance of a notorious worldview that has been dead and buried for five hundred years until now. As Johns pleas for sanity fall on deaf ears, a decision is made. With the aid of astrophysicist Dr. Celeste Wood, the table is set for a voyage to Antarctica that, if successful, could re-shape the world as we know it for all the years to come - with or without him. |
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Pages: 273
Size: 230x155mm
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| Published: Mascot Books, Inc - December 2019 |
| Format: Paperback |
| Subjects: Thriller / suspense : Political / legal thriller : Adventure : Horror & ghost stories |
| List Price: 20.99 Pounds Sterling |
| Availability: In Stock
Qty Available: 4 |
| Title: 5 of: 7 |
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| Title: Tuesday Bluesday |
| By (author): Angel Stull-James |
| ISBN10-13: 1684017114 : 9781684017119 |
| Wake up and greet the U.S. Navy Jet Planes in Sunny Pensacola, Florida! Complete with bright illustrations of the Emerald Coast, paired with the feeling of excitement and wonder that is attached to the Jets when they soar by! |
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Pages: 26
Size: 210x215mm
Illustrations: colour illus
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| Published: Mascot Books, Inc - November 2019 |
| Format: Hardback |
| Subjects: Transport (Children's / Teenage) |
| List Price: 15.99 Pounds Sterling |
| Availability: In Stock
Qty Available: 2 |
| Title: 6 of: 7 |
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| Title: WOWsdom! |
| Sub-title: The Girls' Guide to the Positive and the Possible |
| By (author): Donna Orender, Generation Wspa |
| ISBN10-13: 1684016142 : 9781684016143 |
| What happens when the WOW of girls meets the WISDOM of women? Donna Orender and her team at Generation WOW believe that when we live together and learn together, we will lead together. WOWsdom! The Girl's Guide to the Positive and the Possible is jam-packed with letters, activities, and no-nonsense advice that celebrates the connection of the WOW of girls and the WISDOM of women. In their letters to themselves, women, men, and girls from all walks of lifeartists, athletes, actors, business leaders, entrepreneurs, students, doctors, scientists, and humanitariansshare their hard-earned wisdom for girls who are seeking guidance and inspiration as they begin their personal and professional journeys. Creating a world where the leaders of today help shape and inspire the leaders of tomorrow is what WOWsdom! is all about. |
| Reviews: |
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WOWsdom! is essential for every young girl from ten to twenty years old who needs to affirm her power, confirm her strength, and navigate the tricky journey from adolescence through her teenage years to arrive confidently and successfully as a young woman. — Carla Harris, author of Expect To Win and Strategize to Win
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How much more confident, motivated, and optimistic would I have been if I had this in my backpack
growing up? Since we can only be what we can see, WOWsdom! is here to open every girl’s eyes to her best future. — Shelley Diamond, Global Chief Client Officer at Young & Rubicam and Practice Chair for Y&R Inspire Change
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They say “teamwork makes the dream work” and sometimes we dads need a little extra help. The way the women and girls come together in WOWsdom! will inspire girls to support each other, build strong teams, and become the leaders the world needs. — Jon Gordon, author of The Energy Bus and The Power of Positive Leadership
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Pages: 208
Size: 254x178mm
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| Published: Mascot Books, Inc - June 2018 |
| Format: Hardback |
| Subjects: People & places (Children's / Teenage) : PSI: self-awareness & self-esteem (Child / Teen) : Personal & social issues: careers guidance (Teen) |
| List Price: 30.99 Pounds Sterling |
| Availability: Temporarily Out of Stock, more expected soon |
| Title: 7 of: 7 |
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